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Flora Petterson smiles at the camera wearing a blue floral dress, standing in front of an oak tree.

As the Marketing and Communications Specialist at the Taylor Center, Flora Petterson manages Taylor’s communications strategy to build awareness of Taylor activities and share Taylor resources on Design Thinking and Social Innovation with the world.

Before joining Taylor, Petterson was the director of the Loyola Presents arts series at the College of Music and Media at Loyola University New Orleans. At Loyola, she worked closely with the dean, faculty, and students to create communications for 150+ annual events. She also maintained the college website, managed the box office, and supervised a team of design students to create print and digital media. In addition to her job duties, she was a volunteer Student Success Coach for first year students and co-founded a student food pantry at Loyola.

Passionate about using technology for good, she is a co-founder and organizer of the New Orleans Nonprofit Tech Club, a chapter of the Nonprofit Technology Network (NTEN). These free, bi-monthly meetings provide a space for local nonprofit professionals to learn tech tactics and network with colleagues. Her areas of interest in digital communications include search engine optimization, web accessibility, and data-driven decision-making.

A second generation puppeteer, she has written, created, and performed puppet theatre using string, water, giant, shadow, rod, and hand puppet techniques. Her lifelong experience telling stories with objects to live audiences is a unique asset for crafting communications across media channels.

Petterson has a B.A. from Bryn Mawr College where she majored in Gender and Sexuality Studies and attended the Bryn Mawr College Summer Multimedia Development Institute. A New Orleans native, she enjoys volunteering in her beloved hometown and spending time with her husband and two young children.

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